The Buzz

Honest? Another celebrity with a product line right? Not so fast, Jessica Alba is on to something. I too was was concerned as a new mom when I found out that the brands that I’d known my entire life to be for babies were toxic! Although, there are many non-toxic options on the market today from diapers to skincare to household cleaning products, so many parents are still choosing those products filled with toxins.

So what’s so different about Honest? Jessica Alba has done something unique by creating a product line that covers a wide variety of areas. To make it super convenient, you can get everything shipped to your door every month. No more buying diapers from one store and cleaning products from another.

Jessica is absolutely right as she points out that some brands are marketed as eco-friendly, but the ingredients are still full of toxins. Parents must learn to read labels and not simply trust the big bold words on the front like eco, green and organic.

To get my stamp of approval, Jessica has teamed up with Christopher Gavigan, founder of Healthy Child Healthy World, an amazing organization dedicated to keeping our children safe and toxic-free. 

I am thrilled that another celebrity has stepped up to help protect our children and environment. Whether to buy Honest or other toxic-free products, Jessica Alba raising awareness and influencing parents is a another step in the right direction.